You are invited to help define our region’s personality and messaging platform!
A series of 12 live workshops will be conducted the week of September 11th in Bloomington, Jasper, Mitchell, and Odon. Your voice is essential to the success of this important work.
If we want Southwest Central Indiana to thrive and retain talent, investment, and business to our region, we have to define, our story, our brand and begin to share it with our state and across the country.
Regional Opportunity Initiatives, Inc., has retained Dartlet and Fourth Economy to help us with the research and consensus-building necessary to define our competitive position. This project will help us clarify and define “who” we are as a region and position Southwest Central Indiana as a desirable place for businesses and individuals to work, live, play and invest.
The project will take several months to complete, and ultimately culminate in a new reputation strategy and communication platform for the region. But, we need YOUR involvement. This method is entirely built around the input of the people who know Southwest Central Indiana the best—and that means you!
There are two types of workshops important to this work—Personality and Messaging Platform—and you are invited to attend both of them. There is no requirement to attend both or one before the other.
The Personality workshops define the authentic human personality of Southwest Central Indiana.
- Sept 11: 8 – 10 AM at Ivy Tech Community College, Bloomington, IN (Shreve Hall)
- Sept 11: 11 AM – 1 PM at Ivy Tech Community College, Bloomington, IN (Shreve Hall)
- Sept 11: 3 PM – 5 PM at Spring Mill Inn, Mitchell, IN (Lakeview Room)
- Sept 12: 8 – 10 AM at Vincennes University Jasper Campus, Jasper, IN (CTIM Building, Room 230)
- Sept 12: 11 AM – 1 PM at Vincennes University Jasper Campus, Jasper, IN (CTIM Building, Room 230)
- Sept 12: 3 PM – 5 PM at WestGate Academy, Odon, IN (Room 217)
REGISTER FOR A PERSONALITY WORKSHOP
The Messaging Platform workshops will use the insights from the personality workshops to develop messaging and storyline outcomes.
- Sept 13: 8 – 10 AM at Ivy Tech Community College, Bloomington, IN (Shreve Hall)
- Sept 13: 11 AM – 1 PM at Ivy Tech Community College, Bloomington, IN (Shreve Hall)
- Sept 13: 3 PM – 5 PM at Spring Mill Inn, Mitchell, IN (Lakeview Room)
- Sept 14: 8 – 10 AM at Vincennes University Jasper Campus, Jasper, IN (CTIM Building, Room 230)
- Sept 14: 11 AM – 1 PM at Vincennes University Jasper Campus, Jasper, IN (CTIM Building, Room 230)
- Sept 14: 3 PM – 5 PM at WestGate Academy, Odon, IN (Large Conference Room)
REGISTER FOR A MESSAGING PLATFORM WORKSHOP
These workshops are intended to be fun, engaging, and informative. Come prepared to share as we think about Southwest Central Indiana in a whole new way. Thank you in advance for your participation and active involvement in this important work. Please encourage colleagues and stakeholders to attend as well.
If you have any questions, please contact us at info@swcindiana.org.